Trade Shows & Brand Activations

From booth concepts to show close, I coordinate the details that bring Outdoor Cap Co. and JUNK Brands to life at trade shows and industry events. This work combines project management, logistics, brand marketing, vendor coordination, and onsite execution.

Some trade show & brand activation highlights I'm most proud of:

  • Managed 50 annual event campaigns across Outdoor Cap Co. and JUNK Brands, spanning 33 B2B trade shows, 9 JUNK B2B trade shows, and 8 JUNK B2C events.
  • Supported JUNK’s College World Series activation, generating $40K+ in sales and 3,000+ new email contacts.
  • Managed booth logistics across (50) 10x10–20x20 footprints and partnered on the planning and execution of a 20x40 PPAI booth.

PPAI 2026 20x40 Booth

ASI Fort Worth 2026

20x20 Booth for ASI Fort Worth Promo B2B Trade Show

Arnold 2026

10x30 Booth for The Arnold Sports Festival B2C Event

Varsity Cheer 2026

10x10 Outdoor Booth for a Varsity Cheer B2C Event

Bentonville Half Marathon 2026

10x30 Booth for Bentonville Half Marathon Wellness Expo B2C Event

Sports Inc. Outdoor 2026

10x20 Booth for the Sports Inc. B2B Trade Show

Switchback 2026

10x20 Booth for the Switchback B2B Trade Show

PGA Show 2026

10x20 Lounge Booth for the PGA B2B Trade Show

Midstates 2026

10x10 Booth for the Midstates B2B Show

The Running Event 2025

10x30 Booth for The Running Event B2B Trade Show

FFA 2025

10x20 Booth for the FFA National Convention B2C Event

ISS Atlantic City 2026

10x20 Booth for ISS Atlantic City B2B Trade Show

Shot Show 2026

20x20 Booth for Shot Show B2B Trade Show